Tuesday, October 29, 2019

How to Get a Free Email Domain (5 Quick and Easy Methods)

Are you looking for a free email domain? The email domain is part of an email address that comes after the @ symbol.

It is really important to get an email domain for your business instead of using a generic Yahoo, Gmail, or Hotmail email address.

Customers and other business owners are reluctant to trust emails coming from a generic email account. A custom domain email address looks more professional and gives credibility to your business.

In this guide, we will show you few different ways to easily get a free email domain for your business.

Getting a free email domain for your business

What is an Email Domain? (Definition)

An email domain is the web address that comes after the @ symbol in an email address. For example, in an email like syed@companyname.com, “compnayname.com” is the email domain.

Email domains allow you to setup an email address with @company name using your own business / brand name.

You can either buy an email domain, or you can get a free email domain for your business when you create a website.

Since there are multiple ways to get a free email domain for your business, we have covered the best options in this guide:

  1. Bluehost
  2. HostGator
  3. DreamHost
  4. G Suite (Paid but better)
  5. Office 365 (Paid but better)

Ready? Let’s get started.

Method 1. Get Free Email Domain with Bluehost

Normally, a custom domain name would cost you $14.99 per year and email hosting services start from $9.88 per month (usually paid annually).

This is a significant amount of money specially when you are first starting a business website.

Luckily our friends at Bluehost has agreed to offer WPBeginner users free email domain with discounted hosting packages.

Basically, you will get a free email domain with a shared hosting plan and a free SSL certificate for $2.75 per month.

→ Click Here to Claim This Exclusive Bluehost Offer ←

Each account includes webmail, email forwarding, spam protection, and the ability to use any email client on your mobile phone or desktop to send or receive emails.

Here is to get your free email domain with Bluehost.

Step 1. Set up your free email domain

First, you need to visit the Bluehost website and click on the Get Started button.

Bluehost get started

Next, you will see the pricing page where you’ll be asked to select a plan. Basic and Plus plans are popular among businesses looking for an email domain.

Click to select a plan, and you will be taken to the next step. From here, you will choose a free email domain name.

Select your free email domain

After that, click on the next button to continue.

Bluehost will now check the availability of the domain name you entered. If the domain name is unavailable, then it will show you some alternative options to choose from, or you can just enter a new domain name.

For tips on choosing a domain name, see our article on how to choose a domain name for your business.

After you have selected the domain name, you’ll need to enter your account information and finalize the plan details.

Package details

You’ll notice some optional extras on this page. You can safely uncheck them to keep your costs down.

Lastly, you need to enter your payment information to complete the purchase.

You will now receive an email with details on how to login to your account control panel. This is where you manage everything including email accounts and other settings.

Step 2. Adding email accounts to your domain

Once you log in to your account dashboard, click on the ‘Email & Office’ menu from the left column and then click on the ‘Manage’ button.

Manage email

This will bring you to an email account management area. From here you need to click on the ‘Create’ button to add a new email account.

Creating a new email account in Bluehost

Next, you need to enter the email address you want to use and then enter a password. Optionally, you can choose how much storage you want to allow.

Creating a new email account

After that, click on the create button to save your new email account.

Bluehost will now create your email account, and you will see a success message.

Step 3. Using your custom domain email with Bluehost

Now that you have created your first account on your email domain. Let’s start using it.

There are multiple ways to use your new email account.

1. Webmail

Bluehost provides a neat interface to manage your email under your account using your browser.

Simply go to Email & Office » Manage page and click on the Check Email link next to the account you just created.

Check email in Bluehost

You’ll be asked to select a default webmail app. They all work the same, but Roundcube has a cleaner interface.

2. Other Devices and Apps

You can also send/receive email using any email app like Outlook, Thunderbird, or another mail app on your phone or computer.

Simply head over to Email & Office » Manage page and then click on the ‘Connect Devices’ icon.

Connect devices

On the next page, you’ll see a list of all popular email apps and devices. Click on the app you want to connect, and you’ll see step by step instructions to connect your email client.

Mail clients

Below the list, you’ll also find manual settings to connect any other device or app that is not already listed.

Manual mail settings

3. Use it with Gmail

Gmail not only allows you to send and receive emails to your Google account, but you can also use it as a full-fledged email client to get all your email in one place.

You will be able to send emails using your custom domain email directly from your free Gmail account or mobile app.

Simply log in to your Gmail account and click on the Gear icon to select the Settings page. From here, switch to the ‘Accounts and Import’ tab.

Add mail account

Scroll down to the ‘Check mail from other accounts’ section and click on ‘Add a mail account’ link.

This will bring up a popup where you will need to add your custom domain email address. On the next screen, you will be asked to provide your account details.

Connecting Bluehost email to Gmail

Your username and password will be the complete email address you created earlier and its password. The POP server value will be your domain name with a mail prefix.

You must select ‘Always use a secure connection (SSL)…’ option and then change the port value to 995.

Click on the Add account button to save your settings.

Next, Gmail will ask you if you would want to use that account to send emails. Select ‘Yes’ and then click on the Next button.

Send email via Gmail

After that, you will be asked to provide a sender name. You can also choose to use this account as an alias.

Basically, an alias is useful when you own two email addresses. For example, an individual’s company email account.

Uncheck the alias box, if you want to keep the ownership of this account separate. For example, if it is your business’s departmental address like support@example.com or info@yourdomain.com.

Sender information

Click on the ‘Next Step’ button to continue.

Now, you will need to provide your server’s SMTP information. SMTP (Simple Mail Transfer Protocol) is the industry standard to securely send emails.

SMTP information

Your SMTP outgoing server will be mail.yourdomain.com (replace yourdomain.com with your actual email domain). After that use your complete email address as the user name and enter the email account’s password.

Click on the ‘Add account’ button to continue.

Gmail will now send a verification code to the email address. Since you have already added that email address, you will get the email directly in your Gmail inbox. Copy the code and enter it to complete the SMTP setup.

That’s all. You can now use your Gmail account to send and receive emails using your custom domain.

Method 2. Get Free Email Domain with HostGator

Another easy way to get a free email domain is by signing up for HostGator’s hosting plan. They are one of the top hosting companies in the world and offer excellent plans for startups and small businesses.

Our founder Syed Balkhi has been a loyal HostGator customer since 2007. In fact, WPBeginner is hosted on their enterprise dedicated server cluster (see our case study of how we made WPBeginner blazing fast).

HostGator is offering WPBeginner users an exclusive discount on WordPress hosting + a free domain name. Basically, you’ll be able to get started for just $2.64 per month.

→ Click Here to Start with HostGator ←

You get free unlimited custom domain email addresses with your account. It also includes webmail, email forwarding, and support to send/receive emails using any email client of your choice.

Step 1. Sign up for a HostGator account

First, you need to visit the HostGator website and click on the ‘Get Started Now’ button.

HostGator get started

Next, you will be asked to select a plan. Hatchling and Baby plans are the most popular among beginners and small businesses.

Click to select a plan and continue.

Choose plan

After that, you will be asked to select a domain name. Simply enter the domain you want to register to see if it is available.

Select domain name

If the domain name is available, then you can click to select it.

Scroll down a little to enter your personal and billing information. After that, you’ll reach the additional services section. We don’t recommend choosing them at this point, and you can add them later if you really need them.

Skip Addons

You can now review your order details and click on the ‘Checkout Now’ button to complete the purchase.

You will now receive an email from HostGator with details on how to login to your hosting dashboard.

Step 2. Create an email acccount

Login to your HostGator hosting dashboard and click on the Email section and then select ‘Email Accounts’.

Manage email accounts in HostGator

On the next screen, you will be able to create a new email account by entering an email username and password.

Create email account

Click on the ‘Create Account’ button to save your new email account.

Step 3. Using your custom domain email account on HostGator

HostGator provides the same methods of sending and receiving email as Bluehost above.

1. Webmail

You can view and send emails directly from your HostGator dashboard. Simply visit the webmail by adding /webmail at the end of your website URL. For example, https://ift.tt/31V0L1h

HostGator webmail login

Once on the page, enter your email address and password to login and start using your email account.

2. Send or receive email using other mail clients and apps

You can also access your custom domain email account using third-party mail apps on your computer and phone.

Here is the information you will need to set up email on different devices and email clients.

Pop3:

Username: Your full email address
Password: The password for the address you wish to access.
Mailserver/ Server Hostname: mail.yourdomain.com
Port: 995
SSL: SSL/TLS

SMTP:

Username: Your full email address.
Password: The password for the address you wish to access.
Mailserver/ Server Hostname: mail.yourdomain.com
Port: 465
SSL: SSL/TLS

You will also use the same settings to send or receive emails using Gmail.

Simply log in to your Gmail account and click on the settings button. After that switch to the ‘Accounts and forwarding’ tab and click on ‘Add a mail account link’ next to the ‘Check mail from other accounts’ option.

Add mail account

This will bring up a popup, where you need to follow the on-screen instructions to add your account.

Method 3: Get Free Email Domain with DreamHost

Another easy way to get a free email domain is by signing up with DreamHost. They offer a free domain with all their shared hosting plans.

On top of that, they have agreed to offer WPBeginner users up to 47% discount + free SSL certificate. Your account comes with unlimited email accounts using your own domain name.

→ Click here to start with Dreamhost ←

Follow the instructions below to set up your free email domain with DreamHost.

Step 1. Sign up for a DreamHost account

First, you need to visit the DreamHost website and select a hosting plan.

Select your DreamHost plan

Next, you will be asked to register a domain name. Simply enter a domain name to see if it is available. If it is, then you can continue or look for another domain name.

Register your domain name

After that, you need to complete your purchase by entering account and payment information. Don’t forget to uncheck the additional options at left or at the bottom to reduce your costs.

Enter billing details

You can now review your selection and click on the submit order button to finish the purchase.

DreamHost will now send you an email with your login details.

Step 2. Create your custom domain business email

First, you need to login to your DreamHost hosting panel. From here, click on the Mail menu from the left and then click on the ‘Create New Email Address’ button.

Create new email account

After that, you need to provide a username and password you want to use and then click on the create button to save add your account.

Your custom domain name email account is now ready to be used.

Step 3. Using your custom domain email account

You can use your newly created custom domain email address through webmail or by using any of your favorite email clients.

1. Webmail

Dreamhost provides an easy to use and fully-functional webmail interface. You can check your email by simply adding webmail before your domain name. For example, webmail.yourdomain.com (replace yourdomain.com with your actual domain name).

Login to DreamHost webmail

You can login by entering the email address and the password you created earlier.

Dreamhost webmail UI

2. Access DreamHost custom domain email using third-party email apps

You can also use your email account with any third-party email clients and apps on your phone. DreamHost has extensive documentation for each individual email client.

Here is the information you’ll need to use your custom domain email with any mail app on your computer or phone.

POP3:

Mailserver: pop.dreamhost.com
Port: 995
username: Your complete email address
password: password for your email address

SMTP:

SMTP server: smtp.dreamhost.cocm
Port: 465
username: Your complete email address
password: password for your email address

Method 4: Create Custom Domain Email with G Suite (Paid Solution)

Email is crucial for the success of any business, which is why we recommend using G Suite.

G Suite is Google’s suite of applications for small businesses. It allows you to use the same Google apps like Gmail, Drive, Docs, Sheets, and Calendar, but with your own domain name.

You also get Google’s powerful spam filtering and security features for your business email. It is much easier to use and works on all your devices.

To get started, you need to visit the G Suite website and select a plan.

G Suite plan

Their basic plan starts from $6 per user per month with 30 GB of storage. You can also choose the business plan which starts from $12 per month per user and gives you unlimited storage.

Next, you will be asked to enter your company name, size, and country.

Company information

After that, you need to enter your contact information and click on the Next button.

This will bring you to the domain selection screen.

If you already have a domain name that you would like to use, then you can use that. Otherwise, go ahead and select ‘I’d like to buy a domain name’ option.

Buy domain name

You can now enter the domain name you want to register and click on the Next button. If your entered domain is available you will see its pricing.

Domain selection

Click on the next button to continue.

After that, you will enter your business information and payment details to finish the process.

G Suite account created

You can now click on the ‘Go to Set up’ button to start adding email accounts and users.

On the setup screen, you can create your first email account. After that, you can add more accounts for your employees or departments or just click on ‘I have added all user email addresses’ and click on the Next button.

Adding new users

That’s all you can now use your newly created email account in Gmail and use it with your own custom domain.

Sign in Gmail with your custom domain email

If you need more detailed instructions, then please see our guide on how to create a professional email with G Suite.

Most business owners do not buy an email domain from G Suite. Instead they start with the free email domain services offered by their web hosting companies and then later switch to G Suite when they can afford it.

We use G Suite for our business because it allows us to better data retention, easy file management, calendar, and tons of other useful apps to grow our business.

Method 5: Create Domain Email with Office 365 (Paid Solution)

Microsoft Office also provides its office suite called Office 365 with support for custom domain email. In terms of features and functionality, it is similar to G Suite.

Want to see compare both platforms, then see our comparison of G Suite vs Office 365 to find out how they stack up against each other.

Here is how you would set up your custom domain email with Office 365.

Step 1. Setting up Office 365 with custom domain email

First, you need to visit the Office 365 website and click on ‘Buy Now’ button under the plan you want to purchase.

Select a plan

This will bring you the Office 365 sign up page, where you will be first asked to provide an email address.

Office 365 signup

After this, you will be asked to provide your personal and business information.

Next, you will be asked to choose a domain name. Microsoft only provides a subdomain, and you will have to purchase and add a custom domain name separately.

Subdomain

Go ahead and enter a suitable subdomain for your business and click on the Next button.

After that, you will fill in your payment information to complete the sign up process.

Step 2. Add Custom Domain to Office 365

Microsoft does not provide domain registration service, which means you’ll need to separately buy a domain name or use an existing domain name to add in Office 365.

There are a number of domain registrars that sell domain names. We recommend using Domain.com as they are the best domain registrar on the market.

Simply visit the Domain.com website and look for the domain name you want to purchase. WPBeginner users can use our Domain.com coupon code to get additional discount.

Search domain name

If your selected domain name is available, then you can proceed to the billing and complete the purchase.

Complete domain registration

Now, let’s add this domain to Office 365.

Head over to your Office 365 admin dashboard and then click on Set up » Domains page.

Add domain to Office 365

Next, click on the ‘Add Domain’ button and then add the domain you purchased earlier.

After that, you will be asked to verify your ownership of that domain name and point it to work with Office 365.

Verify domain name

You will see some DNS records on screen which you need to add to your newly registered domain’s settings.

Switch back to the Domain.com and login to access your domain settings. Select your domain name and then click on the DNS and Nameservers menu.

Domain DNS Settings

First, you need to select TXT/SPF record and enter the value shown by Office 365.

Adding TXT record

Next, click on the ‘Add DNS’ button to save the settings.

After that, you need to switch to MX Records and add MX Records shown on Office 365 settings page.

Add MX record

Don’t forget to click on the ‘Add DNS’ button to store your changes.

That’s all, you have successfully added custom domain to your Office 365. If you are using some other domain registerar or need more details, then see the instructions in our guide on how to branded email address with Office 365.

Step 3. Create custom domain email addresses in Office 365

Now that you have added your email domain to Office 365, let’s create a custom business email address.

From your Office 365 dashboard, go to Users » Active Users and then click on Add a user button.

Add user in Office 365

On the next screen, you need to provide the user’s personal information and then choose an email address for them.

User information and email address

Don’t forget to click on the Add button to save user settings.

Step 4. Using your Office 365 custom domain email account

Microsoft offers a web version of their popular Outlook email software called Outlook.com. From here, you can simply log in using the email address you created earlier.

Sign in Outlook

Your Office 365 subscription also allows you to download Microsoft Office apps on your computer. This includes their popular Outlook email client.

Microsoft Outlook on Mac

You can also use your custom domain email address with Outlook app on your mobile phone.

If you would rather prefer to use another app, then your email address will work with just about any mail client and app without any special configuration.

Which is Truly The Best Free Email Domain Option?

We have shown you three free email domain solutions and two paid ones. All of them would work well for a small business, and even large enterprises.

Most small business owners start with a free custom email domain offered by their web hosting company. This option is extremely affordable because it’s included in a package deal when you build a website.

Companies like Bluehost, HostGator and Dreamhost, give you a free business email address with your own free domain when you use their hosting service to build a WordPress website.

As your business grows and you can afford the extra $6 per month, then you can use G Suite by Google. It gives you the familiar Google apps Gmail, Drive, Calendar, and more with your own business name. It is easy, secure, and comes with the best spam protection in the industry.

We use G Suite in our own business.

But remember, you don’t want to register your domain with G Suite because you likely want to build a website using that domain name too, and Google does not offer a website builder.

Instead you should register your domain name with a proper domain registrar like Domain.com or use a WordPress hosting company like Bluehost to get a domain and build a website.

And after that, you can use this custom domain in your G Suite settings, so you can retain full control over your domain at all times.

We hope this article helped you learn how to get a free email domain for your business. You may also want to see our guide on the best business phone service to help you manage all your business calls, and the best email marketing services to easily send bulk emails to improve communication with your users.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Get a Free Email Domain (5 Quick and Easy Methods) appeared first on WPBeginner.


October 29, 2019 at 03:13PM

Monday, October 28, 2019

17 Tested and Easy Ways to Grow Your Email List Faster

Are you looking for proven ways to grow your email list subscribers?

Often beginners simply install a sidebar optin form on their website and wait for users to subscribe. This results in slow subscriber growth.

For faster growth, you need to clearly communicate the value and offer your users multiple opportunities to join your email newsletter before they leave your site.

In this article, we will share our tested and proven ways to grow your email list that are easy to implement and drives huge results, fast.

Ways to quickly grow your email list

Getting Started

First, you need is to make sure that you are using a professional email marketing service.

Using the best email marketing company ensures that your emails don’t end up in the spam folder. It also provides you with the right set of tools to build and grow your email list.

We recommend using Constant Contact. It is one of the largest and most popular email marketing service provider in the world.

For complete step by step instructions, see our guide on how to start an email newsletter the right way.

Next, you will need OptinMonster. It is the best lead generation software in the world. It helps you convert abandoning website visitors into email subscribers.

Now that you have the best tools, let’s take a look at some of the most effective ways to grow your email list.

1. Use Multiple Sign up Forms

Use multiple optins

As we mentioned earlier that many beginners start with a simple newsletter signup form in their sidebar.

If you want to get more email subscribers, then you need multiple signup forms. This gives your users more opportunities to join your email list.

We recommend combining your sidebar sign up form with a sticky floating bar or a lightbox popup. These highly effective campaign types make your signup forms more noticeable.

Using OptinMonster’s Display Rules, you can set time and action based triggers, so your users don’t see all the optins at once.

For example, you can set a display rule to only show floating footer bar optin when the user has scrolled past the sidebar optin, and show a lightbox popup only when they’re about to leave.

2. Use an Exit-Intent Popup

Using an Exit-Intent popup

Exit-Intent® is an advanced technology built by OptinMonster that tracks your user’s mouse behavior and show them a targeted email signup form at the precise moment they are about to leave your website.

Think of it as On-site Retargeting.

You can use this technology in combination with full-screen welcome gates, lightbox popups, or other optin types to convert abandoning visitors into subscribers.

We use an exit-intent popup on WPBeginner, and it has helped increase our subscribers by 600%.

Michael Stelzner from Social Media Examiner used it to add over 250,000 new email subscribers.

3. Offer Content Upgrades

Offering content upgrades

Content Upgrade is a marketing technique where you offer users a chance to get exclusive bonus content by signing up to your email list.

For example:

  • If you run a podcast, then you can offer show notes + transcription as a content upgrade.
  • If you have a long form blog post, then you can offer a PDF downloadable version as a content upgrade
  • You can turn your blog posts into a checklist or cheat sheet and offer it as a content upgrade

Here are 30 other content upgrade ideas that you can use.

Human psychology plays an important role in the effectiveness of content upgrades. The psychology principle known as Zeigarnik Effect states that people are most likely to complete a task if they initiate it themselves.

Because when the user initiates (click to download the content upgrade), they are more likely to complete the task (subscribe to your list).

See our step by step guide on how to add content upgrades in WordPress to grow your email list.

4. Add Full or Partially Gated Content in WordPress

Gated content to boost email sign ups

Gated Content is the content on your website that can’t be accessed until the visitor enters their email address. You can use plugins to hide some of your content or hide the entire blog post until the user enters their email address.

In the old days, this used to have a negative impact on your SEO rankings. However with modern JavaScript based technology, this does not impact your SEO rankings.

Here’s a step by step guide on how to add content locking in WordPress.

5. Run Giveaway and Contests

Run giveaway and contests

An easy way to quickly get a lot of new followers and subscribers is by running viral giveaway or contest. You don’t need an expensive prize to launch a successful giveaway campaign.

Users can join your contest by providing their email address, social sharing, or following you on social media. This creates a snowball effect and helps you reach many new users.

We recommend using RafflePress, which is the best WordPress giveaway plugin on the market. It comes with a drag and drop giveaway builder with tons of social actions to make your campaign a success.

For details, see our guide on how to run a successful giveaway / contest in WordPress.

6. Create Multiple Lead Magnet Pages

Lead Magnet

Lead magnet (also known as opt-in bribe) is an incentive you offer to potential buyers in exchange for their contact information such as name, email, phone number, etc.

Your blog posts with locked content, content upgrades, and premium content all fall into the lead magnet category.

Lead magnets must offer additional value to your users. This could be an ebook, a resources newsletter, checklists, workbooks, etc. See these 69 highly effective lead magnet ideas for inspiration.

7. Use Discounts and Deals

Discounts and deals

Sometimes a discount or exclusive coupon is what encourages a customer to finally make a decision. However, why not use this opportunity to nudge them into joining your email list?

If you are using WooCommerce, then you can simply go to WooCommerce » Coupons page to create a coupon. After that, you can use OptinMonster’s ‘Success’ view to reveal the code after users enter their email address.

Success view to reveal discount code

8. Use Contact Form to Grow Your Email List

Contact form optin

Contact forms offer another great opportunity to ask for a user’s email address. Users already enter their email address and a tiny checkbox can allow them to subscribe without entering it again.

We recommend using WPForms, which is the best WordPress form builder on the market. It allows you to connect your forms with top email marketing services and helps you easily build forms with simple drag and drop tool.

For detailed instructions, see our article on how to use the contact form to grow your email list in WordPress.

9. Add Sign up Call to Action on Your Facebook Page

Facebook has introduced call to action buttons for business pages. These buttons are prominently displayed on top of your cover image and are visible without scrolling.

Call to action button on a Facebook business page

Here is how to add a signup button as a call to action on your Facebook page.

You need to visit your Facebook page, and you will notice a blue ‘Add a button’ button.

Add a button

This will bring up a popup with multiple choices. You need to click on ‘Get in touch with us’ tab and then select ‘Sign up’.

Next, you need to provide a link to your website where users will be taken when they click signup.

Don’t forget to click on add button to save your changes.

10. Use Twitter Lead Generation Cards

Twitter Ads

Twitter Ads offers another social platform that you can use to boost your lead generation efforts.

In fact, Twitter even allows you to run lead generation directly from Twitter. This way users can sign up for your email list without leaving Twitter.

You can also drive traffic to your website and use the email signup forms as a conversion. You can create special offers for Twitter users and tweet the links to your followers.

11. Use YouTube Call to Action Cards

YouTube action cards

YouTube is one of the largest social media platforms and the second most popular search engine in the world. If you are using YouTube videos as part of your marketing strategy, then you can utilize your YouTube channel to grow your email list.

YouTube action cards allow you to add interactive information cards to your videos. You can use them to add call to actions and link them to lead magnets on your website.

Here is how to add YouTube action cards to your videos.

YouTube gives you plenty of opportunities to promote your email list. For more ideas see this guide on how to build your email list using YouTube videos.

Bonus: Check out WPBeginner’s YouTube channel to see how we use Cards.

12. Use After Post and In-Line Optin Forms

After post optin forms appear when a user has already scrolled down an entire article. This means that they are already interested in your content and are much more likely to sign up.

After post and inline optin forms

You can also use in-line optin forms within your blog posts. The middle of a long read is the point where users are most engaged with the content. Reminding them to sign up at that point, works like a charm.

13. Add Polite Slide-in Scroll Box Forms

As we mentioned earlier that users simply ignore most static signup forms. The goal is to divert the user’s attention to your offer and sign up form.

Slide in forms

Slide-in scroll box forms do that beautifully. They stay out of the way so that users can look at the content while diverting user attention to the sign up form with slide in animation.

14. Prominent Headers with Call to Action

Prominent call-to-action in header

Header area of your website is most prominently visible to visitors when they first arrive. This makes it the most effective spot to place your call to action.

You will need a WordPress theme that comes with large or full screen header. You can also use a page builder plugin like Beaver Builder to create custom pages with your own layout.

15. Use Social Proof to Encourage More Sign ups

Add social proof to get more subscribers

Social Proof is a psychological effect used to describe a social behavior where people feel more comfortable following other people. Marketers use social proof as a tactic for easing the minds of worried customers and increasing conversions.

There are many ways you can use social proof to get more subscribers. You can use testimonials on your landing pages, add reviews, show number of registered users, etc.

You can also use bubble notifications like TrustPulse to increase newsletter signups and eCommerce conversions.

TrustPulse Social Proof Bubble

16. Use Gamified Campaigns

Gamified Spin a Wheel Campaign

Experts agree that gamification helps boost user engagement. Did you know that you can use gamified campaigns to boost newsletter conversions as well?

We use Spin a Wheel gamified campaign on our MonsterInsights blog to grow our email list as well as boost eCommerce conversions.

To create a similar campaign, simply follow the coupon wheel guide on OptinMonster website.

17. A/B Test Your Optin Forms

Run A/B tests to find best performing optin forms

Many beginners continue to rely on guesswork to understand what works on their website. You need to understand how your audience react to different call to actions, optin placements, colors, design, and copy.

With A/B testing, you can find out which optins work better on your website. You can use these A/B testing tips to continuously test and improve your optins.

We hope this article helped you find the best ways to grow your email list. You may also want to see our list of the best SEO tools & plugins as well as proven tips on how to increase your website traffic.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post 17 Tested and Easy Ways to Grow Your Email List Faster appeared first on WPBeginner.


October 28, 2019 at 06:00PM

Saturday, October 26, 2019

What is an XML Sitemap? How to Create a Sitemap in WordPress?

Are you wondering what is an XML sitemap, and how to add it to your WordPress website?

An XML sitemap helps search engines easily navigate through your website content. It gives them a list of all your content in a machine-readable format.

Unlike a regular sitemap that is made for people, an XML sitemap is not typically visible to your website visitors.

In this article, we will explain what is an XML sitemap, and how to easily create a sitemap in WordPress.

What is an XML Sitemap and how to create one for your WordPress site

What is an XML Sitemap?

An XML sitemap is a file that lists of all your website content in an XML format, so search engines like Google can easily discover and index your content.

Back in the early 2000s, government websites used to have a link on their main pages, titled “Sitemap”. This page usually contained a list of all the pages on that website.

While some websites still have HTML sitemaps today, overall the usage of sitemaps have evolved.

Today sitemaps are published in an XML format instead of HTML, and their target audience is search engines and not people.

Basically, an XML sitemap is a way for website owners to tell search engines about all the pages that exist on their website.

It also tells search engines which links on your website are more important than others, and how frequently you update your website.

While XML sitemaps will not boost your search engine rankings, they allow search engines to better crawl your website. This means they can find more content and start showing it in search results thus resulting in higher rankings sometimes.

Why You Need an XML Sitemap?

Sitemaps are extremely important from a search engine optimization (SEO) point of view.

Simply adding a sitemap does not affect search rankings. However, if there is a page on your site that is not indexed, then sitemap provides you a way to let search engines know about that page.

Sitemaps are extremely useful for when you first start a blog or create a new website because most new websites don’t have any backlinks. This makes it harder for search engines to discover all of their content.

This is why search engines like Google and Bing allow new website owners to submit a sitemap in their webmaster tools. This allows their search engine bots to easily discover and index your content (more on this later).

Sitemaps are equally as important for established popular websites as well. They allow you to highlight which part of your websites are more important, which parts are more frequently updated, etc, so search engines can visit and index your content accordingly.

This helps improve the overall visibility of your website in search engine rankings.

How to create a Sitemap in WordPress?

There are several ways to create an XML sitemap in WordPress. We will show you two popular methods to create an XML sitemap in WordPress, and you can choose one that works best for you.

Method 1. Creating an XML Sitemap in WordPress using Yoast SEO

The easiest way to create an XML sitemap in WordPress is by using the Yoast SEO plugin.

It is the best WordPress SEO plugin on the market offering you a comprehensive set of tools to optimize your blog posts for SEO.

First, you need to install and activate the Yoast SEO plugin. For more details, see our step by step guide on how to install a WordPress plugin.

Upon activation, go to SEO » General page and switch to the ‘Features’ tab. From here, you need to scroll down to the ‘XML Sitemap’ option and make sure that it is turned on.

Yoast SEO XML Sitemap option

Next, click on the save changes button to store your changes.

To verify that Yoast SEO has created an XML Sitemap, you can click on the question mark icon next to the XML Sitemap option on the page.

View XML Sitemap created by Yoast SEO plugin

After that, click on the ‘See the XML Sitemap’ link to view your live XML sitemap generated by Yoast SEO.

You can also find your XML sitemap by simply adding sitemap_index.xml at the end of your website address. For example:

https://www.example.com/sitemap_index.xml

Yoast SEO sitemap

Yoast SEO creates multiple sitemaps for different types of content. By default, it will generate sitemaps for posts, pages, author, and categories.

If you run an online store using WooCommerce, then it will also generate a sitemap for your products.

However, when it comes to submitting the sitemap to search engines, you’ll only need to submit the main sitemap index file. We’ll show you how to do that later in this article.

Method 2. Creating an XML Sitemap in WordPress using Google XML Sitemaps Plugin

This method is recommended for users who don’t want to use Yoast SEO’s XML Sitemaps feature.

First, thing you need to do is install and activate the Google XML Sitemaps plugin. For more details, see our step by step guide on how to install a WordPress plugin.

Upon activation, the plugin automatically generates an XML Sitemap for your website. You can view it by simply adding sitemap.xml to your website’s address. For example:

https://www.example.com/sitemap.xml

Sitemap gennerated by the Google XML Sitemap plugin

The plugin works out of the box for most blogs and business websites. However, you still need to review plugin settings to make sure that you are not missing anything.

Simply, go to Settings » XML-Sitemap page to configure plugin.

Google XML Sitemap plugin settings

At the top, the plugin will give you status information. It will notify you if the plugin is unable to ping any search engine.

You can review the basic options where you can disable the plugin from notifying search engines, increase PHP memory limit, and more. The default settings would work for most WordPress hosting environments.

Next, you’ll see the additional pages section. From here you can manually add pages to your XML sitemap. This comes in handy if your website has static HTML pages not created by the WordPress CMS.

Manually add pages

After that, you can adjust how the plugin assigns priority to posts. By default, it uses the number of comments to calculate a post’s priority.

Post priority

The next two sections of the plugin’s settings page allow you to include and exclude content from your WordPress sitemap. For example, if you run an eCommerce store, then you would want to include the ‘Products’ content type to your sitemap.

Include or exclude content from sitemap

After that, you can adjust the frequency and priority of your sitemap contents. Changing these values are considered as a hint by search engines, and they may choose to follow or ignore these tags based on their criteria.

Set frequency and priority of sitemap contents

Finally, don’t forget to click on the ‘Update Options’ button to save your changes.

How to Tell Search Engines About Sitemaps?

Search engines are quite smart in finding a sitemap. Whenever you publish new content, a ping is sent to Google and Bing to inform them about changes in your sitemap.

However, we recommend that you submit the sitemap manually to ensure that search engines can find it.

Submitting Your XML Sitemap to Google

Google Search Console is a free tool offered by Google to help website owners monitor and maintain their site’s presence in Google search results.

Adding your sitemap to Google Search Console helps it quickly discover your content even if your website is brand new.

First, you need to visit the Google Search Console website and sign up for an account.

After that, you will be asked to select a property type. You can choose a domain or a URL prefix. We recommend choosing URL prefix as it is easier to setup.

Select property type

Enter your website’s URL and then click on the continue button.

Next, you will be asked to verify ownership of the website. You will see multiple methods to do that, we recommend using the HTML tag method.

Google Search Console verify site ownership

Simply copy the code on the screen and then go to the admin area of your WordPress website.

From here, you need to install and activate the Insert Headers and Footers plugin. For more details, see our step by step guide on how to install a WordPress plugin.

Upon activation, you need to visit Settings » Insert Headers and Footers page and add the code you copied earlier in the ‘Scripts in Header’ box.

Add your verification code in the header section

Don’t forget to click on the save button to store your changes.

Now, switch back to the Google Search Console tab and click on the ‘Verify’ button.

Google will check for verification code on your site and then add it to your Google Search Console account.

Note: if the verification is unsuccessful, then please make sure to clear your cache and then try again.

Now that you have added your website, let’s add your XML sitemap as well.

From your account dashboard, you need to click on the Sitemaps from the left column.

Adding Sitemap URL to Google Search Console

After that, you need to add the last part of your sitemap URL under the ‘Add new sitemap’ section and click the Submit button.

Google will now add your sitemap URL to your Google Search Console.

It will take Google some time to crawl your website. After a while, you would be able to see basic sitemap stats.

This information includes the number of links Google found in your sitemap, how many of them got indexed, a ratio of images to web pages, and more.

Sitemap stats in Google Search Console

Submitting Your XML Sitemap to Bing

Similar to Google Search Console, Bing also offers Bing Webmaster Tools to help website owners monitor their website in the Bing search engine.

To add your sitemap to Bing, you need to visit the Bing Webmaster Tools website and sign up for an account. Once you have signed up, you can add your website under the ‘Add new site’ section.

Adding a site in Bing Webmaster tools

On the next screen, you will be asked to enter your website details including the sitemap URL.

Adding your sitemap in Bing

Click on the Submit button to continue.

Bing will now ask you to verify the ownership of your website and will show you several methods to do that.

We recommend using the Meta tag method. Simply copy the meta tag line from the page and paste it on a blank text file on your computer.

Bing webmaster tool verification

Now go to your WordPress website and install and activate the Insert Headers and Footers plugin to your website.

Upon activation, you need to visit Settings » Insert Headers and Footers page and add the code you copied earlier in the ‘Scripts in header’ box.

Add Bing verification code

Don’t forget to click on the Save button to store your changes.

How to Utilize XML Sitemaps for Your Website?

Now that you have submitted the XML sitemap to Google, let’s take a look at how to utilize it for your website.

First, you need to keep in mind that the XML sitemap does not improve your search rankings. However, it does help search engines find content, adjust crawl rate, and improve your website’s visibility in search engines.

You need to keep an eye on your sitemap stats in Google Search Console. It can show you crawl errors and the pages excluded from search coverage.

Sitemap coverage

Below the charts, you can click on the tables to view actual URLs excluded or not indexed by Google.

Sitemap URLs reports

Normally, Google may decide to skip duplicate content, pages with no content or very little content, and pages excluded by your website’s robots.txt file or meta tags.

However, if you have an unusually high number of excluded pages, then you may want to check your SEO plugin settings to make sure that you are not blocking any content.

We hope this article helped answer all your questions about XML sitemaps and how to create an XML sitemap for your WordPress site. You may also want to see our guide on how to quickly increase your website traffic with these actionable tips.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post What is an XML Sitemap? How to Create a Sitemap in WordPress? appeared first on WPBeginner.


October 25, 2019 at 03:30PM

Thursday, October 24, 2019

How to Buy a Vanity Phone Number for Your Website (in 5 Minutes)

Have you ever wondered how certain companies buy a vanity phone number for their business website?

Vanity phone numbers are business phone numbers that are memorable and easy to promote. For example, 1800-FLOWERS is a vanity toll-free phone number for a popular flower delivery service.

The sequencing or spelling of vanity phone numbers makes it easier to promote in creative ways. Vanity phone numbers are also highly effective in building your brand image.

Many small business owners believe that having a vanity business phone number must have a high cost, need special equipment, or technical skills to manage it.

This used to be the case in the old days, but it is not true anymore. You can get a vanity number without spending a fortune, purchasing special equipment, or acquiring technical skills.

In this article, we’ll show you how to easily buy a vanity phone number for your online business or WordPress website.

How to buy a vanity phone number for your business

What is a Vanity Phone Number?

A vanity phone number is an easy to remember phone number that have a unique sequence. For example, 1-800-TOYSRUS (1-800-869-7787) or 1-800-GoFedEx (1-800-463-3339).

You can also find numbers with unique combinations like 800-333-4444 or 800-000-3333.

These phone numbers are more noticeable and memorable than random phone numbers. this makes vanity phone numbers great for marketing and building a brand image.

You can also get them as a toll-free number or a local number.

Most vanity phone numbers are usually toll-free numbers, which are available on a first-come-first-serve basis. This means that your vanity number is subject to availability regardless of the business phone service you buy it from.

What Do I Need to Get a Vanity Phone Number?

You’ll need a business phone service to buy a vanity phone number.

Unlike traditional landline phones, a business phone service runs on the internet. This is why it is sometimes also known as business VoIP service (Voice over Internet Protocol).

By using the internet for phone calls, companies can offer lower call rates, cheaper international calls, and advanced call management features to business owners.

These call management tools allow you to maximize the potential of your business calls. You can monitor calls, analyze them, set up voicemail greetings, setup call redirect rules, and more.

You only need a device connected to the internet to use a modern business phone service. Basically, a computer, laptop, tablet, or mobile phone would work.

This means you don’t need to buy any special equipment.

You can forward calls to your existing landline or mobile number, share the same number with team members, and set up auto-attendant messaging.

That being said, let’s take a look at some of the best vanity phone number providers that you can use to easily buy a vanity phone number for your business.

1. RingCentral

RingCentral

RingCentral is one of the top business phone system providers. They offer affordable VoIP service for small businesses with local, toll-free, and vanity phone numbers.

First, you need to sign up for a RingCentral plan. Their pricing starts from $19 per month per user which gives you one local or toll-free number.

You can add a vanity phone number to your plan for $30 (one-time fee).

Once you have signed up, you can get a local and toll-free number directly from your account dashboard right away.

However, if you are looking for a vanity phone number, then you’ll need to apply for it. The process can take up to 10 business days to set it up for your account.

Once approved, you can use a vanity number generator to come up with ideas for your easy to remember business phone number.

Pricing: Starting from $15.99 per month + $30 one-time setup fee.

2. Nextiva

Nextiva

Nextiva is one of the best professional phone service providers on the market. We use their platform on WPBeginner for our professional business phone number.

By default, Nextiva does not offer vanity phone numbers. Instead, they procure the numbers from their carrier partners which limits their ability to provide vanity numbers as a feature.

However if you already have a vanity phone number, then you can move it to Nextiva and start using it with their superior platform with all the call management features, CRM software integrations, and more.

Each Nextiva plan also comes with a free local number for any area code in the United States, and a toll-free number with all prefix codes except 0800.

Pricing: Starting from $20 per month.

3. Grasshopper

Grasshopper

Grasshopper is one of the leading providers of virtual phone numbers for businesses. They offer local, toll-free, and vanity phone numbers.

You can easily check the availability of your desired vanity number during the signup process. You can also port your existing local number and set up call forwarding to your newly acquired vanity phone number.

Grasshopper provides all the standard features of a business phone system. You get business texting, call forwarding and routing, extensions, custom greetings, and more.

Pricing: $26 per month with 1 number and 3 extensions.

4. Phone.com

Phone.com

Phone.com is another popular business phone number provider. They offer local, toll-free, and vanity phone numbers.

However, they do charge a one-time setup fee for a toll-free vanity phone number. This fee starts from $49 and can go higher depending on what number and toll-free code you choose.

Phone.com’s plans come with a monthly limit of call minutes, and you’ll need to purchase extra minutes if you exceed those limits. You also get a generous number of SMS messages with each plan.

Apart from getting your desired phone number, you also get all the standard features to manage business calls. This includes call routing, auto-attendant, custom greetings, voicemail, call logs, business texting, and more.

Pricing: Starting from $12.99 per month

How To Promote a Vanity Phone Number on Your WordPress Website?

Majority of the website traffic these days are coming from mobile devices. This means that your users don’t need to reach to their phone to contact your business since they are already on the phone.

You need to make it easier for them to just tap on your business phone number to make a call.

Adding Click to Call to a WordPress Website

If you are using WordPress which is the best website builder on the market, then you can easily add a click to call button to your website using a plugin.

First, you need to install and activate the WP Call Button plugin on your website. For more details, see our step by step guide on how to install a WordPress plugin.

Upon activation, you need to visit Settings » WP Call Button page to configure plugin settings.

WP Call Button settings

It provides two types of call buttons.

  1. Sticky Call Button – This button remains visible on your website as users scroll down a page.
  2. 2. Static Call Button – This button does not move and you can add it anywhere on your website using a shortcode.

After you choose your button type, you will need to enter your phone number and choose the button’s appearance style. Don’t forget to click on the Save button to store your settings.

WordPress click to call button preview

For detailed instructions, see our step by step tutorial on how to add click to call button in WordPress.

Adding Click to Call Button Using HTML

If you are not using WordPress and want to add a click to call button to your website, then this is how you would do it.

Basically, you can add telephone numbers as links using the specific phone number format.

tel:+15555555555

Depending on which website builder you are using, click on the Add link button and then add your phone number with tel: prefix.

If you are familiar with HTML, then you can also use HTML to add a clickable phone number.

<a href="tel:+15555555555">Click here to call us</a>

Simply replace the phone number with your own and save your changes.

Frequently Asked Questions about Choosing a Vanity Phone Number

Choosing a toll-free or vanity phone number can bring up a lot of questions. We will try to answer some of the most frequently asked questions about vanity phone numbers that we have come across.

1. What is the difference between a vanity phone number vs a toll-free number?

A vanity phone number has a sequence of numbers that spells your business name, product, or service. They can also just have a memorable sequence of numbers.

Your vanity phone number can be a toll-free number or a local number that comes with a memorable number sequence.

On the other hand, toll-free numbers are the numbers with specific dialing codes that can be dialed with no charge to the person making the call. Toll-free dialing codes in the United States are 800, 888, 877, 866, 855, 844 and 833.

Toll-free numbers can be acquired on a first-come-first-serve basis, which is why most vanity phone numbers are usually toll-free numbers as well.

2. Do I need to pay a premium price for a toll-free vanity phone number?

No, you don’t. FCC rules forbid hoarding, trading, and reselling of toll-free numbers. Some phone services may charge you a setup fee for a vanity phone number, but this is not the price of the toll-free number.

3. Can I sell my toll-free vanity phone number?

No, you cannot. FCC rules prohibit selling of toll-free numbers, and anyone trying to sell a toll-free number can get into legal trouble.

4. Can I use my vanity phone number with my local number?

If you are using a business phone service provider, then you can easily forward inbound calls to your existing local number. You can also set up forwarding rules based on time of the day, or set up an IVR to connect with the right person in your team.

We hope this article helped you buy a vanity phone number for your website. You may also want to see our guide on choosing the best live chat software or best email marketing service for your business.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Buy a Vanity Phone Number for Your Website (in 5 Minutes) appeared first on WPBeginner.


October 24, 2019 at 07:32PM