10 Best Facebook Tips and Tutorials for WordPress Users

Are you looking for some of the best Facebook tips and tutorials for your WordPress site?

Facebook is one of the largest social media websites in the world. No website owner can afford to ignore the potential of Facebook for the success of their business.

In this article, we highlight some of the best Facebook tips and tutorials that you can use to improve your WordPress site and grow your following.

1. Create a Custom Facebook Feed in WordPress

Creating a custom Facebook feed on your website lets you display posts from your Facebook page and Facebook groups to improve engagement.

By adding a custom Facebook feed to WordPress, you can show your Facebook page updates to your website visitors and get more followers. 

It can also act as a form of social proof and improve the time your visitors spend on your website. Plus, it’s a great time saver since it automatically adds fresh content to your website directly from Facebook.

The best way to add a custom Facebook feed is by using the Smash Balloon plugin. It’s one of best WordPress Facebook plugins in the market used by over 1.6 million websites.

The plugin is very easy to use, lets you completely customize how your Facebook feed displays, and you can even add a social wall with multiple social networks.

To learn more, see our guide on how to create a custom Facebook feed in WordPress.

2. Add Facebook Open Graph Meta Data to WordPress

Open Graph metadata helps Facebook and other social media websites get metadata about the content you share.

Facebook will automatically display your article title, description, and image when shared on social media. But you can edit this information so that Facebook will display exactly what you want.

By optimizing this information, it’s more likely visitors will click through from social media to your website. It can also help you fix the Facebook incorrect thumbnail issue in WordPress.

The easiest way to add Facebook open graph metadata is by using the AIOSEO plugin. It’s the best WordPress SEO plugin in the market used by over 3 million websites.

With this plugin, you can easily improve your WordPress SEO to get more traffic and control how your content displays across Facebook and other networks.

Beneath your post editor you’ll have an option to choose a post thumbnail and create a new title and description.

For more details, see our guide on how to add Facebook open graph meta data in WordPress themes.

3. Add Facebook Social Sharing Buttons to WordPress

If you want to reach more customers online, then you need to have an active social media marketing strategy.

One part of this is sharing your content on your own social media profiles. However, this will only reach your current followers.

The best way to expand your reach is to add Facebook social sharing buttons to your WordPress website.

That way, when readers are enjoying your content, they can simply click a button and automatically share your content to Facebook.

To do this, we recommend using the Shared Counts plugin since it’s one of the best social media plugins for WordPress.

It uses a unique caching method that doesn’t impact your website speed and performance.

For more details, see our beginner’s guide on how to add social share buttons in WordPress.

4. Add Your WooCommerce Store to Facebook

By adding your WooCommerce store to Facebook, you can send more traffic to your online store and make more sales.

This lets you reach your followers in new ways without any additional promotion. For example, your Facebook followers might not know about your online store, so it lets you expose them to your products.

To do this, we recommend using the Facebook for WooCommerce plugin. It lets you easily connect your existing WooCommerce store to your Facebook business page, so your followers can start buying products. 

When someone purchases a product from your Facebook store, you can easily manage the order from WooCommerce.

For more details, see our guide on how to add your WooCommerce store to Facebook.

5. Automatically Post to Facebook from WordPress

With more than 2 billion active users, Facebook can be a great source of traffic and good way to remind readers to come back to your site.

But building an active following requires responding to comments, posting updates, and regularly sharing quality content. 

By automatically sharing blog posts with your Facebook followers, you can save time while driving more traffic back to your website. 

Here’s an example of a recent post shared to our WPBeginner Facebook group:

The best way to do this is with the Uncanny Automator plugin. It’s one of the best WordPress automation plugins that helps you create automated workflows without writing any code.

It’s like Zapier for WordPress and helps you connect your WordPress website with thousands of different apps like Facebook.

There’s a free version available that gives you 1,000 free credits to use with Facebook. After you’ve used those credits, then you’ll need to upgrade your account to continue posting automatically. 

For more details, see our beginner’s guide on how to automatically post to Facebook from WordPress.

6. Setup Facebook Conversion Tracking in WordPress

Conversion tracking allows you to track the impact of your marketing efforts and see how users interact with your website. 

Depending on the type of small business you run, this could be a purchase, a new email newsletter subscriber, a user submitting a contact form, and more.

If you’re running Facebook ads, then you can set up Facebook conversion tracking to help measure the success of your ad campaigns. 

For more details, see our step by step guide on WordPress conversion tracking made simple.

7. Embed Facebook Status Posts in WordPress

Visitors on your website won’t see your status updates unless they leave your site and go to your Facebook page.

By embedding your Facebook status posts into your WordPress blog, you can help to bridge this gap between website visitors and Facebook followers.

This not only improves your website engagement but can help grow your followers and get more likes and comments.

For more details, see our guide on how to embed Facebook status posts in WordPress.

8. Display Your Facebook Timeline in WordPress 

By adding your Facebook timeline to WordPress, you can show your users real time updates and help grow your social media following.

If you have an active community on Facebook, then you can bring this to life on your website. You can display your whole Facebook timeline with likes, comments, and more.

Once again, the best way to do this is using the Smash Balloon Custom Facebook Feed Pro plugin. 

It gives you complete control over how you want your Facebook timeline to display.

For more details, see our guide on how to display your Facebook timeline in WordPress.

9. Run a Facebook Giveaway in WordPress 

Running a giveaway is one of the fastest ways to get more subscribers, users, and customers to your website.

Giveaways are great because they give you instant results and encourage engagement on social media to help get the word out. 

The simplest way to create your very own viral giveaway is with RafflePress. It’s the best WordPress giveaway and contest plugin in the market.

You can easily create your giveaways and contests with the drag and drop builder or start with the library of pre-built viral templates.  

It comes with social media integrations, including Facebook, Twitter, and Instagram. Plus, there’s built in 1-click fraud protection to ensure all of the actions your followers take are genuine. 

For more details, see our guide on how to run a giveaway / contest in WordPress with RafflePress.

10. Embed a Facebook Video in WordPress

Facebook videos are an incredible way to engage with your audience and build your brand. Users are likely to spend more time on your website when you add video content, so this gives you more time to build a connection.

However, with recent changes made by Facebook, you can no longer simply copy and paste a code snippet to embed the video in your website. 

Luckily, the Custom Facebook Feed Pro plugin from Smash Balloon makes this easy. 

It lets you quickly add Facebook videos, customize how they look, and even display your entire video feed. 

To learn more, see our guide on how to embed a Facebook video in WordPress.

We hope this article helped you find some new Facebook tips and tutorials you can use to improve your WordPress website. You may also want to see our picks of the best live chat software for small businesses and our guide on the difference between a domain name and web hosting.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post 10 Best Facebook Tips and Tutorials for WordPress Users first appeared on WPBeginner.

February 18, 2022 at 06:00PM

How to Build Your Email List in WordPress with OptinMonster

Do you want to build your email list with OptinMonster?

OptinMonster is a well-known popup and lead generation plugin that makes it easy to grow your email list in WordPress and convert website visitors into subscribers. 

In this article, we’ll show you how to build your email list in WordPress by using OptinMonster.

Note: OptinMonster is the plugin that we use to grow our email list on WPBeginner, and it was created by WPBeginner founder, Syed Balkhi to help us get more email subscribers.

What is OptinMonster and Why Use it to Build Your Email List?

More than 70% of the people visiting your website will never return again. That’s why it’s important to build an email list so you can stay in touch with your visitors and bring them back to your website.

But getting website visitors to sign up for your email list can be a challenge.

That’s where OptinMonster comes in.

OptinMonster is one of the best email capture plugins for WordPress used by over 1.2 million websites. It’s equipped with everything you need to turn website visitors into email subscribers.

OptinMonster is a tool for creating email signup forms including popups, floating bars, full screen welcome mats, slide-in scroll boxes, inline personalized lead forms, gamified spin to win optins, and more.

It includes a template library of 400+ high converting templates you can fully customize with the drag and drop builder.

There’s a lot of useful features like the Exit-Intent technology which lets you show a popup the exact moment when someone is about to leave your site. This helps convert your abandoning website visitors into email subscribers.

Plus, it’s incredibly beginner friendly, so you can create high converting optin forms to grow your email newsletter without writing any code. 

Unlike other WordPress popup plugins, OptinMonster will NOT slow down your website, and features like A/B testing and conversion analytics will actually work.

This sounds crazy, but unfortunately most WordPress lead generation plugins don’t work properly when caching plugins are active, so as a website owner you’re forced to choose between faster website or more subscribers. With OptinMonster, you don’t.

With that said, let’s take a look at how you can build your email list in WordPress using OptinMonster, step by step. 

Building Your Email List in WordPress with OptinMonster

First thing you need to do is head over to the OptinMonster website and click the ‘Get OptinMonster Now’ button.

This brings you to the pricing page, where you need to click the ‘Get Started’ button under the plan that’s best for your needs.

We recommend the Pro plan, which is the most popular and includes Exit Intent. You can get an additional 10% off with our exclusive OptinMonster coupon code.

After that, you need to enter your payment details and complete your purchase. 

Next, you need to install and activate the OptinMonster WordPress plugin. For more details, see our step by step guide on how to install a WordPress plugin.

This plugin connects your WordPress website to the OptinMonster software.

Upon activation, you need to connect your account. To start, simply head over to OptinMonster » Settings in your WordPress admin panel.

Then, click the ‘Connect an Existing Account’ button.

If you want to create a free account to test out the software, then simply click the ‘Create a Free Account to Get Started’ button.

Now, you’ll see a popup that will ask you to enter your email address. 

Simply enter the email address you used to create your account and click the ‘Connect to WordPress’ button.

Next, there are a series of on screen prompts to finish connecting your website with OptinMonster.

Once you complete the steps, your WordPress site and OptinMonster will be connected, and you can create your first campaign.

Creating an Optin Form in WordPress With OptinMonster

To create your first campaign go to OptinMonster » Campaigns in your WordPress dashboard and click the ‘Create Your First Campaign’ button.

First, you need to choose your campaign type. There are all kinds of campaigns to choose from, including popups, full screen welcome mats, inline optins, and more.

For the sake of this tutorial, we’ll select the ‘Popup’ campaign type that allows you to display a high converting popup on your site.

To choose a campaign type, simply click on it. 

Below this, there’s a list of templates that will form the foundation for your popup campaign. You can choose any template you’d like. 

To choose a template, simply hover over it and click the ‘Use Template’ button.

Next, you need to enter a name for your campaign. This won’t appear on your website, but is to help you remember what the campaign is for. 

Then, click the ’Start Building’ button.

This launches the OptinMonster campaign builder that shows a live preview of your campaign in the right panel.

You can simply point and click on any item in the preview section to make changes, move it, or delete it.

For this tutorial, we’ll keep the default design but change the text.

To do this, simply click on the existing text, and then you can make changes directly in the popup preview.

The left hand menu controls the font colors, spacing, and more.

You can also add new features to your popup with the included blocks. 

Simply drag blocks from the left hand ‘Blocks’ menu to your popup to add new features.

Once you’re finished customizing how your popup looks, you need to set the rules for how it will display.

To do this, simply click the ‘Display Rules’ tab at the top of the screen. Here, you can set the conditions for when the popup will appear. You can completely customize these display rules so you can show the right message to the right person at the right time. 

For this tutorial, we’ll create a simple display rule so the popup shows up after the user spends a certain amount of time on your site. 

To do this, you need to select ‘time on page’ and set the number of seconds you want to pass before the popup displays.

Then, to have your popup display on every page make sure the ‘current URL path’ is set to ‘is any page’.

After that, click the ‘Next Step’ button.

This brings you to the ‘Actions’ screen where you’ll set what happens after the time has passed.

First, make sure ‘Optin’ is selected in the ‘show the campaign view’ box, then you can add effects and sound effects if you’d like.

Then, click the ‘Next’ button. 

After that, you can review your display rules to make sure they’re correct.

Then, click the ‘Save’ button to save your campaign so far. 

Connecting Your WordPress Popup to an Email Marketing Service

Next, you can connect your popup to an email marketing service. That way, when a visitor enters their email address, it will automatically get added to your email list.

OptinMonster also includes a feature called Monster Leads. This will independently store your leads, so you can always import these to your email marketing provider later on if you’d like. 

If you don’t have an email marketing service yet, then we recommend using Constant Contact. It’s one of the most popular email marketing services in the world and offers great support for those just getting started.

Some other great choices include Sendinblue, Drip, and ConvertKit.

To connect your email marketing provider to your popup, simply click the ‘Integrations’ tab at the top of the page.

Then click the ‘Add New Integration’ button.

Next, scroll down until you find your email marketing provider and click it.

OptinMonster will walk you through the steps of connecting the two together. For most email marketing providers, all you need to do is copy over your API key. 

After that, you’re ready to launch your campaign. 

Launching Your OptinMonster Popup Campaign in WordPress

To get started setting your campaign live, click the ‘Publish’ button at the top of the page.

This brings you to a screen where you can review your campaign before making it live. 

If you’re satisfied with how your campaign looks, then switch the status in the ‘Publish Status’ box from ‘Draft’ to ‘Publish’.

Now, your campaign is running and live on your website. Make sure you click the ‘Save’ button before leaving the page.

You may also want to verify that your campaign is active by going to OptinMonster » Campaigns in your WordPress admin panel.

Then, make sure your campaign is switched to ‘Publish’ in the ‘Status’ column.

This screen also shows all of the campaigns you’ve created and which ones are active or paused on your website. 

A/B Split Testing For Optins in WordPress

Once your campaign has been running for a while and you’re growing your email list, you might want to improve your campaign by doing A/B split testing.

A/B split testing is when you make slights changes to the appearance, text, and even colors in your popup campaigns. These slight tweaks can lead to huge improvements in conversions.

OptinMonster comes with an easy-to-use A/B split testing feature that eliminates the guesswork for you.

Note: You’ll need to be using the Plus or higher plan to use the split testing feature. 

To start, go to OptinMonster » Campaigns, then click on the ‘Create Test’ link to create a new split test.

This brings up a popup window where you can add notes about the campaign.

Then, click the ‘Create Split Test’ button.

This brings you back to the same campaign builder screen, where you can make changes.

Once you’re finished, click the ‘Save’ button, and the OptinMonster will automatically run the split test for you.

Over time, you’ll be able to see which campaign leads to a better conversion rate.

To view your campaign data, simply navigate back to OptinMonster » Campaigns and it will show your results over time.

Next, you might want to experiment with adding content upgrades or a simple yes/no campaign to increase your conversions and get even more email subscribers.

Final Thoughts

Over the years, we have tested just about every WordPress popup and lead generation plugin, and we continue to use OptinMonster for a good reason.

Most other WordPress lead generation plugins have two major flaws:

• They slow down your website because by design they have to store analytics data in your website’s database. This is really resource intensive and may get your WordPress hosting account suspended.
• Powerful features like A/B testing and page level targeting do not work properly with WordPress caching plugins. But you can’t not use caching on your site because that will significantly slow down your site.

Since OptinMonster started out as a standard WordPress plugin, it also had these issues in the early days, but the team adapted and converted the plugin into a proper SaaS application in 2015.

Now OptinMonster can work independently of WordPress which means you can use it on any website builder, but more importantly it has a robust code architecture that overcomes the above issues which no other WordPress plugin has been able to do thus far.

This is why over 1.2 million websites are using OptinMonster and it’s the market leader when it comes to lead generation and conversion optimization.

We hope this article helped you learn how to build your email list in WordPress with OptinMonster. You may also want to see our guide on how to choose the best web design software, and our expert picks of the best virtual business phone number apps with free options.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Build Your Email List in WordPress with OptinMonster first appeared on WPBeginner.

February 17, 2022 at 06:00PM

How to Disable the Language Switcher on WordPress Login Screen

Do you want to disable the language switcher on the WordPress login screen?

Disabling the language switcher makes your default language the only option on the log in page, but users will still be able to change the language in their profile settings.

In this article, we’ll show you how to disable the language switcher drop down on the WordPress login screen.

Why Disable the Language Switcher on the WordPress Login Screen?

The release of WordPress 5.9 introduced a new drop down login option that lets users select a new language when logging into the website.

If there is more than one active language on the site, then this option will appear. 

This works well for multilingual websites and teams with different users who might want to access the WordPress dashboard in a different language.

But if you want to keep your login page simple, and your users don’t need to frequently switch languages, then removing it can help to declutter the login page. It can also help you to keep control over your custom login page design.

Note: The language selector doesn’t make your WordPress website multilingual, it simply translates the WordPress login and password reset pages and the WordPress dashboard. 

With that said, let’s show you how to disable the language switcher on your WordPress site. Simply use the quick links below to jump straight to the method you want to use.

• Disabling the login page language switcher with a WordPress plugin
• Disabling the WordPress login page language switcher without a plugin

Method 1. Disable the Language Switcher on WordPress Login Screen with a WordPress Plugin

The most beginner friendly way to remove the WordPress language switcher on the WordPress login screen is by using the Disable Login Language Switcher plugin. 

The first thing you need to do is install and activate the plugin. For more details, see our step by step guide on how to install a WordPress plugin.

Upon activation, the language switcher option will automatically be removed. There are no additional settings for you to configure.

Now, when you go to your login screen, you’ll see the standard login screen without the language switcher option.

Method 2. Disable the WordPress Login Language Switcher Without a Plugin

Another way you can disable the language switcher is by adding code to WordPress. If you haven’t done this before, then see our guide on how to copy and paste code in WordPress.

Then, you can add the following code snippet to your functions.php file, in a site-specific plugin, or by using a code snippets plugin. 

add_filter( 'login_display_language_dropdown', '__return_false' );

This snippet will automatically disable the language switcher on your WordPress website. Now, when you visit the login page, the option to switch languages will be gone.

If you need to enable language switching in the future, then simply delete the line of code you added.

We hope this article helped you learn how to disable the language switcher on the WordPress login screen. You may also want to see our guide on how to get a free SSL certificate for your WordPress website, and our expert picks of the best HR payroll software for small businesses. 

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Disable the Language Switcher on WordPress Login Screen first appeared on WPBeginner.

February 15, 2022 at 07:50AM

How to Create a Facebook Ads Landing Page in WordPress

Do you want to create a landing page in WordPress for your Facebook ads?

The right landing page will motivate visitors from your Facebook ad campaign to take action, and convert them into leads and customers.

In this article, we’ll show you how to create a high-converting Facebook ads landing page in WordPress.

Why Create a Facebook Ads Landing Page in WordPress?

Are you running Facebook ads? When someone on Facebook clicks on one of your ads, you want to direct them to your WordPress website.

But if they land on your homepage, they may lose interest or not be able to find what they’re looking for. That’s why you want to link to a dedicated landing page instead.

A landing page, also known as a squeeze page, is designed for a specific purpose and high conversion rates. It’s where those who responded to your ad can learn more about what you’re promoting and take the next step.

An effective landing page will match the design, tone, and content of your ad. It will convey a sense of urgency that motivates the user to act now.

You might use images and video to explain detailed information quickly, and social proof such as testimonials and reviews to demonstrate why other people love your business.

With that being said, let’s look at how to create a Facebook ads landing page in WordPress.

How to Create a Facebook Ads Landing Page in WordPress

First, you need to install and activate the SeedProd plugin. For more details, see our step by step guide on how to install a WordPress plugin.

SeedProd is the best landing page plugin for WordPress and allows you to create any type of landing page quickly and easily without any coding or design skills. While there’s a free version of SeedProd, we’ll be using the Pro version since it offers more powerful features.

Upon activation, you’ll see a welcome screen where you can enter your license key. You can find this information under your account on the SeedProd website. After pasting your license key, you’ll need to click the ‘Verify key’ button.

Next, you should scroll down until you see the ‘Create Your First Page’ button.

Simply click the button to get started.

This will take you to SeedProd’s landing page dashboard where you can see landing page modes for different types of pages.

You need to click the button labeled ‘+ Add New Landing Page’ to get started.

Next, you need to choose a template as a starting point for your page. SeedProd comes with dozens of beautiful landing page templates neatly organized for different campaign types.

You can filter the templates by clicking one of the tabs along the top, such as ‘Lead Squeeze’. When you hover your mouse over a template, you can preview it by clicking the magnifying glass icon, or select it by clicking the red tick icon.

After selecting a template, you’ll be asked to give your new page a name.

The page URL will be filled in automatically, but you can change it if you wish. You will need to add this URL to your Facebook ad later on, so make a note of it.

Once you click the button labeled ‘Save and Start Editing the Page’, you’ll be taken to the SeedProd drag and drop page builder.

You’ll see blocks on the left that let you add content to your landing page, such as headlines, lists, images, or buttons, and a preview of how your page will look on the right.

To create an effective landing page, you’ll need to customize it to match your Facebook ad. You can change anything in the preview pane simply by clicking on it, and add additional blocks using drag and drop.

First, you need to click the headline so that you can see its contents on the left of the screen, where you can edit it to match your ad. Simply delete the existing text and type in your own.

You’ll see a formatting toolbar just above the text box, and underneath there are icons for text alignment, a slider to adjust the font size, and more. You’ll find more formatting options in the Advanced tab, such as typography, text color and shadow, spacing, and device visibility.

Next, we’ll add a different background image to the top of the page. To do that, move your mouse to the top of the preview pane until you see a purple toolbar. After that, you need to click the cog icon to display settings for that section.

Here you can change the background image to match your Facebook ad. You need to click the red background image icon to open your WordPress media library. Here you can select or upload the background image from your ad.

You can also customize the optin subscription box that came included in the template. To do that, you need to hover your mouse over the email address and then click the cog icon to display the settings for that block.

You can now customize the optin fields and the size and alignment of the box. You can also change the wording, size, and color of the ‘Submit’ button and customize the success action.

If your promotion is a limited time offer, then it’s smart to add a sense of urgency with a countdown timer. To do that, simply locate the ‘Countdown’ block and drag it onto your page.

Next, you need to set the expiration date and time.

Once you click the cog icon to access the block’s settings, you will be able to pick the date and time that the offer ends. Don’t forget to choose the correct time zone.

Once you’re happy that your landing page matches the Facebook ad and contains all of the necessary information, it’s time to publish it.

To do that, you should click the drop down menu button next to Save in the top right corner and then click ‘Publish’.

How to Link Your Facebook Ad to Your Landing Page

Now that your landing page is published, you can add the link to your Facebook ad.

You should head over to your Facebook page where you can create or edit your ad. To create a new ad you need to navigate to ‘Ad Center’ and click on the ‘Create Ad’ button. Or you can access your existing ads by clicking on ‘All ads’.

At the top of your ad, you will notice a section called ‘Goal’.

This should say ‘Get more website visitors‘. If it doesn’t, then you need to click the ‘Change’ button to adjust it.

You should then select ‘Get more website visitors’ from the list.

Then, click on the ‘Save’ button to store your choice.

After that, you need to scroll down to the Website URL field and enter the landing page’s URL that you made note of earlier.

Once you are happy with your ad and have selected a payment method, you should click on the ‘Promote now’ button at the bottom of the page to push your Facebook ad live.

That’s it! Next, you may want to set up tracking in your website so you can measure the effectiveness of your Facebook ad landing page. You can learn how by following our step by step guide on WordPress conversion tracking made simple.

We hope this tutorial helped you learn how to create a landing page for Facebook ads in WordPress. You may also want to learn how to create an email newsletter the right way, or check out our list of proven ways to make money online blogging with WordPress.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Create a Facebook Ads Landing Page in WordPress first appeared on WPBeginner.

February 15, 2022 at 06:00PM