How to Build Your Email List in WordPress with OptinMonster

Do you want to build your email list with OptinMonster?

OptinMonster is a well-known popup and lead generation plugin that makes it easy to grow your email list in WordPress and convert website visitors into subscribers. 

In this article, we’ll show you how to build your email list in WordPress by using OptinMonster.

Note: OptinMonster is the plugin that we use to grow our email list on WPBeginner, and it was created by WPBeginner founder, Syed Balkhi to help us get more email subscribers.

What is OptinMonster and Why Use it to Build Your Email List?

More than 70% of the people visiting your website will never return again. That’s why it’s important to build an email list so you can stay in touch with your visitors and bring them back to your website.

But getting website visitors to sign up for your email list can be a challenge.

That’s where OptinMonster comes in.

OptinMonster is one of the best email capture plugins for WordPress used by over 1.2 million websites. It’s equipped with everything you need to turn website visitors into email subscribers.

OptinMonster is a tool for creating email signup forms including popups, floating bars, full screen welcome mats, slide-in scroll boxes, inline personalized lead forms, gamified spin to win optins, and more.

It includes a template library of 400+ high converting templates you can fully customize with the drag and drop builder.

There’s a lot of useful features like the Exit-Intent technology which lets you show a popup the exact moment when someone is about to leave your site. This helps convert your abandoning website visitors into email subscribers.

Plus, it’s incredibly beginner friendly, so you can create high converting optin forms to grow your email newsletter without writing any code. 

Unlike other WordPress popup plugins, OptinMonster will NOT slow down your website, and features like A/B testing and conversion analytics will actually work.

This sounds crazy, but unfortunately most WordPress lead generation plugins don’t work properly when caching plugins are active, so as a website owner you’re forced to choose between faster website or more subscribers. With OptinMonster, you don’t.

With that said, let’s take a look at how you can build your email list in WordPress using OptinMonster, step by step. 

Building Your Email List in WordPress with OptinMonster

First thing you need to do is head over to the OptinMonster website and click the ‘Get OptinMonster Now’ button.

This brings you to the pricing page, where you need to click the ‘Get Started’ button under the plan that’s best for your needs.

We recommend the Pro plan, which is the most popular and includes Exit Intent. You can get an additional 10% off with our exclusive OptinMonster coupon code.

After that, you need to enter your payment details and complete your purchase. 

Next, you need to install and activate the OptinMonster WordPress plugin. For more details, see our step by step guide on how to install a WordPress plugin.

This plugin connects your WordPress website to the OptinMonster software.

Upon activation, you need to connect your account. To start, simply head over to OptinMonster » Settings in your WordPress admin panel.

Then, click the ‘Connect an Existing Account’ button.

If you want to create a free account to test out the software, then simply click the ‘Create a Free Account to Get Started’ button.

Now, you’ll see a popup that will ask you to enter your email address. 

Simply enter the email address you used to create your account and click the ‘Connect to WordPress’ button.

Next, there are a series of on screen prompts to finish connecting your website with OptinMonster.

Once you complete the steps, your WordPress site and OptinMonster will be connected, and you can create your first campaign.

Creating an Optin Form in WordPress With OptinMonster

To create your first campaign go to OptinMonster » Campaigns in your WordPress dashboard and click the ‘Create Your First Campaign’ button.

First, you need to choose your campaign type. There are all kinds of campaigns to choose from, including popups, full screen welcome mats, inline optins, and more.

For the sake of this tutorial, we’ll select the ‘Popup’ campaign type that allows you to display a high converting popup on your site.

To choose a campaign type, simply click on it. 

Below this, there’s a list of templates that will form the foundation for your popup campaign. You can choose any template you’d like. 

To choose a template, simply hover over it and click the ‘Use Template’ button.

Next, you need to enter a name for your campaign. This won’t appear on your website, but is to help you remember what the campaign is for. 

Then, click the ’Start Building’ button.

This launches the OptinMonster campaign builder that shows a live preview of your campaign in the right panel.

You can simply point and click on any item in the preview section to make changes, move it, or delete it.

For this tutorial, we’ll keep the default design but change the text.

To do this, simply click on the existing text, and then you can make changes directly in the popup preview.

The left hand menu controls the font colors, spacing, and more.

You can also add new features to your popup with the included blocks. 

Simply drag blocks from the left hand ‘Blocks’ menu to your popup to add new features.

Once you’re finished customizing how your popup looks, you need to set the rules for how it will display.

To do this, simply click the ‘Display Rules’ tab at the top of the screen. Here, you can set the conditions for when the popup will appear. You can completely customize these display rules so you can show the right message to the right person at the right time. 

For this tutorial, we’ll create a simple display rule so the popup shows up after the user spends a certain amount of time on your site. 

To do this, you need to select ‘time on page’ and set the number of seconds you want to pass before the popup displays.

Then, to have your popup display on every page make sure the ‘current URL path’ is set to ‘is any page’.

After that, click the ‘Next Step’ button.

This brings you to the ‘Actions’ screen where you’ll set what happens after the time has passed.

First, make sure ‘Optin’ is selected in the ‘show the campaign view’ box, then you can add effects and sound effects if you’d like.

Then, click the ‘Next’ button. 

After that, you can review your display rules to make sure they’re correct.

Then, click the ‘Save’ button to save your campaign so far. 

Connecting Your WordPress Popup to an Email Marketing Service

Next, you can connect your popup to an email marketing service. That way, when a visitor enters their email address, it will automatically get added to your email list.

OptinMonster also includes a feature called Monster Leads. This will independently store your leads, so you can always import these to your email marketing provider later on if you’d like. 

If you don’t have an email marketing service yet, then we recommend using Constant Contact. It’s one of the most popular email marketing services in the world and offers great support for those just getting started.

Some other great choices include Sendinblue, Drip, and ConvertKit.

To connect your email marketing provider to your popup, simply click the ‘Integrations’ tab at the top of the page.

Then click the ‘Add New Integration’ button.

Next, scroll down until you find your email marketing provider and click it.

OptinMonster will walk you through the steps of connecting the two together. For most email marketing providers, all you need to do is copy over your API key. 

After that, you’re ready to launch your campaign. 

Launching Your OptinMonster Popup Campaign in WordPress

To get started setting your campaign live, click the ‘Publish’ button at the top of the page.

This brings you to a screen where you can review your campaign before making it live. 

If you’re satisfied with how your campaign looks, then switch the status in the ‘Publish Status’ box from ‘Draft’ to ‘Publish’.

Now, your campaign is running and live on your website. Make sure you click the ‘Save’ button before leaving the page.

You may also want to verify that your campaign is active by going to OptinMonster » Campaigns in your WordPress admin panel.

Then, make sure your campaign is switched to ‘Publish’ in the ‘Status’ column.

This screen also shows all of the campaigns you’ve created and which ones are active or paused on your website. 

A/B Split Testing For Optins in WordPress

Once your campaign has been running for a while and you’re growing your email list, you might want to improve your campaign by doing A/B split testing.

A/B split testing is when you make slights changes to the appearance, text, and even colors in your popup campaigns. These slight tweaks can lead to huge improvements in conversions.

OptinMonster comes with an easy-to-use A/B split testing feature that eliminates the guesswork for you.

Note: You’ll need to be using the Plus or higher plan to use the split testing feature. 

To start, go to OptinMonster » Campaigns, then click on the ‘Create Test’ link to create a new split test.

This brings up a popup window where you can add notes about the campaign.

Then, click the ‘Create Split Test’ button.

This brings you back to the same campaign builder screen, where you can make changes.

Once you’re finished, click the ‘Save’ button, and the OptinMonster will automatically run the split test for you.

Over time, you’ll be able to see which campaign leads to a better conversion rate.

To view your campaign data, simply navigate back to OptinMonster » Campaigns and it will show your results over time.

Next, you might want to experiment with adding content upgrades or a simple yes/no campaign to increase your conversions and get even more email subscribers.

Final Thoughts

Over the years, we have tested just about every WordPress popup and lead generation plugin, and we continue to use OptinMonster for a good reason.

Most other WordPress lead generation plugins have two major flaws:

• They slow down your website because by design they have to store analytics data in your website’s database. This is really resource intensive and may get your WordPress hosting account suspended.
• Powerful features like A/B testing and page level targeting do not work properly with WordPress caching plugins. But you can’t not use caching on your site because that will significantly slow down your site.

Since OptinMonster started out as a standard WordPress plugin, it also had these issues in the early days, but the team adapted and converted the plugin into a proper SaaS application in 2015.

Now OptinMonster can work independently of WordPress which means you can use it on any website builder, but more importantly it has a robust code architecture that overcomes the above issues which no other WordPress plugin has been able to do thus far.

This is why over 1.2 million websites are using OptinMonster and it’s the market leader when it comes to lead generation and conversion optimization.

We hope this article helped you learn how to build your email list in WordPress with OptinMonster. You may also want to see our guide on how to choose the best web design software, and our expert picks of the best virtual business phone number apps with free options.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Build Your Email List in WordPress with OptinMonster first appeared on WPBeginner.

February 17, 2022 at 06:00PM

How to Disable the Language Switcher on WordPress Login Screen

Do you want to disable the language switcher on the WordPress login screen?

Disabling the language switcher makes your default language the only option on the log in page, but users will still be able to change the language in their profile settings.

In this article, we’ll show you how to disable the language switcher drop down on the WordPress login screen.

Why Disable the Language Switcher on the WordPress Login Screen?

The release of WordPress 5.9 introduced a new drop down login option that lets users select a new language when logging into the website.

If there is more than one active language on the site, then this option will appear. 

This works well for multilingual websites and teams with different users who might want to access the WordPress dashboard in a different language.

But if you want to keep your login page simple, and your users don’t need to frequently switch languages, then removing it can help to declutter the login page. It can also help you to keep control over your custom login page design.

Note: The language selector doesn’t make your WordPress website multilingual, it simply translates the WordPress login and password reset pages and the WordPress dashboard. 

With that said, let’s show you how to disable the language switcher on your WordPress site. Simply use the quick links below to jump straight to the method you want to use.

• Disabling the login page language switcher with a WordPress plugin
• Disabling the WordPress login page language switcher without a plugin

Method 1. Disable the Language Switcher on WordPress Login Screen with a WordPress Plugin

The most beginner friendly way to remove the WordPress language switcher on the WordPress login screen is by using the Disable Login Language Switcher plugin. 

The first thing you need to do is install and activate the plugin. For more details, see our step by step guide on how to install a WordPress plugin.

Upon activation, the language switcher option will automatically be removed. There are no additional settings for you to configure.

Now, when you go to your login screen, you’ll see the standard login screen without the language switcher option.

Method 2. Disable the WordPress Login Language Switcher Without a Plugin

Another way you can disable the language switcher is by adding code to WordPress. If you haven’t done this before, then see our guide on how to copy and paste code in WordPress.

Then, you can add the following code snippet to your functions.php file, in a site-specific plugin, or by using a code snippets plugin. 

add_filter( 'login_display_language_dropdown', '__return_false' );

This snippet will automatically disable the language switcher on your WordPress website. Now, when you visit the login page, the option to switch languages will be gone.

If you need to enable language switching in the future, then simply delete the line of code you added.

We hope this article helped you learn how to disable the language switcher on the WordPress login screen. You may also want to see our guide on how to get a free SSL certificate for your WordPress website, and our expert picks of the best HR payroll software for small businesses. 

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Disable the Language Switcher on WordPress Login Screen first appeared on WPBeginner.

February 15, 2022 at 07:50AM

How to Create a Facebook Ads Landing Page in WordPress

Do you want to create a landing page in WordPress for your Facebook ads?

The right landing page will motivate visitors from your Facebook ad campaign to take action, and convert them into leads and customers.

In this article, we’ll show you how to create a high-converting Facebook ads landing page in WordPress.

Why Create a Facebook Ads Landing Page in WordPress?

Are you running Facebook ads? When someone on Facebook clicks on one of your ads, you want to direct them to your WordPress website.

But if they land on your homepage, they may lose interest or not be able to find what they’re looking for. That’s why you want to link to a dedicated landing page instead.

A landing page, also known as a squeeze page, is designed for a specific purpose and high conversion rates. It’s where those who responded to your ad can learn more about what you’re promoting and take the next step.

An effective landing page will match the design, tone, and content of your ad. It will convey a sense of urgency that motivates the user to act now.

You might use images and video to explain detailed information quickly, and social proof such as testimonials and reviews to demonstrate why other people love your business.

With that being said, let’s look at how to create a Facebook ads landing page in WordPress.

How to Create a Facebook Ads Landing Page in WordPress

First, you need to install and activate the SeedProd plugin. For more details, see our step by step guide on how to install a WordPress plugin.

SeedProd is the best landing page plugin for WordPress and allows you to create any type of landing page quickly and easily without any coding or design skills. While there’s a free version of SeedProd, we’ll be using the Pro version since it offers more powerful features.

Upon activation, you’ll see a welcome screen where you can enter your license key. You can find this information under your account on the SeedProd website. After pasting your license key, you’ll need to click the ‘Verify key’ button.

Next, you should scroll down until you see the ‘Create Your First Page’ button.

Simply click the button to get started.

This will take you to SeedProd’s landing page dashboard where you can see landing page modes for different types of pages.

You need to click the button labeled ‘+ Add New Landing Page’ to get started.

Next, you need to choose a template as a starting point for your page. SeedProd comes with dozens of beautiful landing page templates neatly organized for different campaign types.

You can filter the templates by clicking one of the tabs along the top, such as ‘Lead Squeeze’. When you hover your mouse over a template, you can preview it by clicking the magnifying glass icon, or select it by clicking the red tick icon.

After selecting a template, you’ll be asked to give your new page a name.

The page URL will be filled in automatically, but you can change it if you wish. You will need to add this URL to your Facebook ad later on, so make a note of it.

Once you click the button labeled ‘Save and Start Editing the Page’, you’ll be taken to the SeedProd drag and drop page builder.

You’ll see blocks on the left that let you add content to your landing page, such as headlines, lists, images, or buttons, and a preview of how your page will look on the right.

To create an effective landing page, you’ll need to customize it to match your Facebook ad. You can change anything in the preview pane simply by clicking on it, and add additional blocks using drag and drop.

First, you need to click the headline so that you can see its contents on the left of the screen, where you can edit it to match your ad. Simply delete the existing text and type in your own.

You’ll see a formatting toolbar just above the text box, and underneath there are icons for text alignment, a slider to adjust the font size, and more. You’ll find more formatting options in the Advanced tab, such as typography, text color and shadow, spacing, and device visibility.

Next, we’ll add a different background image to the top of the page. To do that, move your mouse to the top of the preview pane until you see a purple toolbar. After that, you need to click the cog icon to display settings for that section.

Here you can change the background image to match your Facebook ad. You need to click the red background image icon to open your WordPress media library. Here you can select or upload the background image from your ad.

You can also customize the optin subscription box that came included in the template. To do that, you need to hover your mouse over the email address and then click the cog icon to display the settings for that block.

You can now customize the optin fields and the size and alignment of the box. You can also change the wording, size, and color of the ‘Submit’ button and customize the success action.

If your promotion is a limited time offer, then it’s smart to add a sense of urgency with a countdown timer. To do that, simply locate the ‘Countdown’ block and drag it onto your page.

Next, you need to set the expiration date and time.

Once you click the cog icon to access the block’s settings, you will be able to pick the date and time that the offer ends. Don’t forget to choose the correct time zone.

Once you’re happy that your landing page matches the Facebook ad and contains all of the necessary information, it’s time to publish it.

To do that, you should click the drop down menu button next to Save in the top right corner and then click ‘Publish’.

How to Link Your Facebook Ad to Your Landing Page

Now that your landing page is published, you can add the link to your Facebook ad.

You should head over to your Facebook page where you can create or edit your ad. To create a new ad you need to navigate to ‘Ad Center’ and click on the ‘Create Ad’ button. Or you can access your existing ads by clicking on ‘All ads’.

At the top of your ad, you will notice a section called ‘Goal’.

This should say ‘Get more website visitors‘. If it doesn’t, then you need to click the ‘Change’ button to adjust it.

You should then select ‘Get more website visitors’ from the list.

Then, click on the ‘Save’ button to store your choice.

After that, you need to scroll down to the Website URL field and enter the landing page’s URL that you made note of earlier.

Once you are happy with your ad and have selected a payment method, you should click on the ‘Promote now’ button at the bottom of the page to push your Facebook ad live.

That’s it! Next, you may want to set up tracking in your website so you can measure the effectiveness of your Facebook ad landing page. You can learn how by following our step by step guide on WordPress conversion tracking made simple.

We hope this tutorial helped you learn how to create a landing page for Facebook ads in WordPress. You may also want to learn how to create an email newsletter the right way, or check out our list of proven ways to make money online blogging with WordPress.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Create a Facebook Ads Landing Page in WordPress first appeared on WPBeginner.

February 15, 2022 at 06:00PM

How to Create One-Time Personalized Coupon Codes in WooCommerce

Would you like to create one-time personalized coupon codes for your WooCommerce store?

Coupon codes are great for promoting your online store, reducing cart abandonment, and increasing overall sales. Creating one-time coupons reduces the risk of abuse.

In this article, we’ll show you how to create one-time personalized coupon codes in WooCommerce.

Why Create One-Time Personalized Coupon Codes in WooCommerce?

Coupons are a great way to promote your online store and make more sales. They reduce shopping cart abandonment and are one of the best ways to thank a customer who joins your email list or leaves a product review.

However, some customers may use multi-use coupons again and again without ever paying full price. That’s why it’s a good idea to place limits on who can use a coupon and how many times they can use it.

With that being said, let’s take a look at how to create one-time personalized coupon codes for your WooCommerce store.

Creating a One-Time Personalized Coupon Codes in WooCommerce

First, you need to install and activate the Advanced Coupons for WooCommerce plugin. For more details, see our step by step guide on how to install a WordPress plugin.

Advanced Coupons is the best WooCommerce coupon code plugin on the market. In this tutorial, we will be using the free version, but Advanced Coupons Premium adds additional features such as the ability to reset a coupon after a set amount of time.

Upon activation, you need to visit the Marketing » Coupons page in your WordPress dashboard. Next, you need to click the ‘Add Coupon’ button to create a new coupon.

Note: If you are using an older version of WooCommerce, then you may need to navigate to WooCommerce » Coupons instead.

You will be asked to type the coupon code you want to use at the top of the screen. You can also generate a code automatically by clicking the ‘Generate coupon code’ button.

It’s also a good idea to type a clear description so you will remember the purpose of this coupon in the future.

After that, you need to decide what type of coupon you want to create. You need to choose the discount type and amount that you are offering. There are also options for free shipping and a coupon expiry date.

Once you are happy with your choices, you can place limits on who can use the coupon and how many times it can be used. We’ll cover three different methods:

• Method 1: Creating a Single Use or Limited Use Coupon
• Method 2: Creating a Personalized Coupon
• Method 3: Creating a Role-Restricted Coupon
• Publishing and Promoting the One-time Personalized Coupon

Method 1: Creating a Single Use or Limited Use Coupon

This method is the best way to limit the coupon to a single use per user, or a limited number of uses in total.

While still on the ‘Add new coupon’ page, you need to look at the ‘Coupon data’ section and then click on the ‘Usage limits’ tab.

You should now enter the number 1 in the ‘Usage limit per user’ field. This will make sure that each customer who receives the coupon code can only use it once.

Alternatively, you might prefer to enter a number in the ‘Usage limit per coupon’ field instead. This will place a limit on the number of times the code can be used in total by all users.

You can even enter a number in both fields. Let’s say you type 100 in the ‘Usage limit per coupon’ field and 1 in the ‘Usage limit per user field’. Then the first 100 customers will be able to use the code a single time.

Premium users can also reset the code so that it works again after a period of time, say monthly or yearly.

Method 2: Creating a Personalized Coupon

This method lets you personalize a coupon, so it’s only available to certain customers.

You should still be on the ‘Add new coupon’ page. In the ‘Coupon data’ section, you need to click on the ‘Usage restriction’ tab. Now you need to scroll down to the ‘Allowed emails’ field.

Here you can enter a single email address, or multiple email addresses separated by commas. Only those customers will be able to use the coupon.

You can match multiple emails addresses by using an asterisk as a wildcard. For example, if you enter *@gmail.com, then anyone with a Gmail address will be able to use the coupon.

However, these users will be able to use the coupon more than once. If you need to create a coupon that is both one-time and personalized, then you can combine Methods 1 and 2.

You first need to enter the number 1 in the ‘Usage limit per user’ field we covered in Method 1. After that, you enter the email addresses of allowed users as covered in Method 2.

Now only the users that you listed will have a single use of the coupon.

Method 3: Creating a Role-Restricted Coupon

This method restricts the use of the coupon to customers with a certain WordPress user role. In some cases, this can be simpler than typing a long list of email addresses as in Method 2.

Tip: This method can also be combined with Method 1 to make sure that each customer with that user role can use the coupon only once.

While on the ‘Add new coupon’ page, look at the ‘Coupon data’ section and then click on the ‘Role Restrictions’ tab. You can now check the box to enable role restrictions, and then select one or more user roles. A list of roles will pop up when you click inside the ‘User Roles’ box.

We recommend that you customize the ‘Invalid role error message’ to make it clear why users with other roles can’t access the promotion.

There are a few ways you might like to use this method. For example, you could simply set the user role to ‘Customer’ so that your users need to log in before they can use the code. This will let you keep better track of your customers.

Another idea is to assign your most loyal customers a special WordPress role so that you can offer them exclusive coupon codes.

You can also use this method to create members-only coupons for your membership site.

Publishing and Promoting the One-Time Personalized Coupon

Whichever method you use, once you have finished setting up the coupon, you will need to click the ‘Publish’ button at the top right of the page.

Your coupon is now ready for use and you can start to let your customers know about it. How you do that depends on the type of coupon you have created and who you want to use it.

For example, you might offer the coupon to new members in your welcome email, or reward customers who leave a product review. You could create a coupon popup on your online store, or include a special offer in your email newsletter.

We hope this tutorial helped you learn how to create one-time personalized coupon codes in WooCommerce. You may also want to learn how to run a giveaway or competition with RafflePress, or check out our list of the best WooCommerce plugins for your store.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Create One-Time Personalized Coupon Codes in WooCommerce first appeared on WPBeginner.

February 14, 2022 at 05:41PM